Bachelor of Business Administration: Marketing

NMSU Online degree programs are designed to serve students who want to pursue a program or course(s) via technology (100% online, hybrid or ITV formats) . NMSU Online offers programs in online and hybrid formats for Certificates, Associates, Bachelors, Masters, Graduate Certificates, and Doctorates,  as well as and K-12 NM educator licensure and endorsement programs.

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Marketing is all about creatively connecting to customers in both profit and non-profit settings. The undergraduate marketing degree emphasizes tools and concepts which are used to gain insight and understanding of customer needs and markets. Graduates will also learn how to use their marketing knowledge to design and deliver unique products, services and ideas which directly respond to the unique needs of an identified customer market. This undergraduate degree prepares you for career interests across virtually all industry sectors, government agencies and small business/entrepreneurial interests. In addition to the marketing courses, students will gain knowledge of other business disciplines including information systems, accounting, economics, finance, business law, and management.

College: Business
Delivery Format: 100% online
Program Credits:  120 credits
Program Length: 4-6 years
Cost Per Credit Hour: $369.10
Active Military Cost Per Credit Hour: $250

Check the Program Search to view total per credit hour program cost.

NMSU is accredited by the Higher Learning Commission
HLC website
HLC phone: 800-621-7440


AACSB International -- The Association to Advance Collegiate Schools of Business

Contact Information
Name:David Daniel.
Title:Dept. Head in Marketing
Phone: 575 646-3341
Email:ddaniel@nmsu.edu